Job Description

Job Description

ABOUT WIP

Wip™ delivers a better energy experience. Period. We create smart, portable formats that provide a powerful boost without the baggage of traditional energy products. Our team sits at the intersection of science, design, and consumer culture. We bring together innovation, intention, and scale to unlock new energy rituals and meet people wherever they go - training, creating, commuting, or grinding through a shift.

We are building a brand that moves with people – and fuels their days.

Our Opportunity

The $120B+ U.S. caffeine market is massive and stagnant – dominated by outdated formats that no longer match how people live. Wip™ is here to change that. Our products offer modern consumers a new way to access energy: easy-to-use pouches, crafted with premium, functional ingredients, at a lower cost. We are building a brand and product platform that expands the category and reshapes habits.

This is not an iteration. It is a redefinition.

Our Team

Wip is on a mission to build a once-in-a-generation energy brand, and we are rapidly assembling the team to do it. We are creators, operators, and builders who move fast, think boldly, and operate with high standards. We work across functions - R&D, brand, sales, operations, people, and more - to create something new and enduring.

If you want to shape a company and a category, we want to meet you.

THE ROLE

Wip is rewriting the rules of energy—and we’re looking for a curious, driven, and analytical professional to join us as a Strategic Finance Consultant for about three months. In this role, you’ll report to the CEO and work closely with our senior leaders to learn how a fast-growing brand thinks about strategy, growth, and financial decision-making.

You’ll have the opportunity to support some of Wip’s most important initiatives, ranging from financial planning and business analysis to go-to-market strategy and cross-functional operations. This role is ideal for someone who is eager to solve problems, and ready to roll up their sleeves to support a mission-driven team building something significant.

This could result in a consultant-to-perm opportunity with our growing team.

Key responsibilities include:

Strategic Planning & Organizational Support

• Assist in developing strategic planning materials and help coordinate company-wide initiatives.
• Conduct research and analysis to support long-term planning, goal setting, and cross-functional alignment.
• Help document processes and frameworks that improve how we prioritize and execute as a business.
• Participate in team meetings and assist in tracking progress against key milestones.

Execution & Cross-Functional Collaboration

• Shadow and support the CEO and leadership team in key operating rhythms, including team meetings, internal communications, and project updates.
• Coordinate across departments to help gather inputs, surface blockers, and support fast-moving projects.
• Take on ad-hoc assignments that require analytical thinking, organization, and cross-functional communication.
• Be a flexible team player—jumping in to help wherever you can add value.

Financial Planning & Analytics

• Help build and update financial models, forecasts, and dashboards.
• Analyze key business metrics and prepare reports that help the team make data-informed decisions.
• Assist in evaluating new opportunities by gathering data, structuring models, and summarizing findings.

Commercial Strategy & Go-to-Market Support

• Contribute to channel, pricing, and product analyses that support Wip’s growth initiatives.
• Collaborate with Sales, Marketing, and Product teams to gather inputs and assess trade-offs in go-to-market plans.
• Support the team in creating systems to measure performance and learn from results.

Board Strategy & Capital Planning

• Help prepare internal materials that inform external communications with investors and board members.
• Support the CEO and team in summarizing business performance and key initiatives.
• Assist with financial research and data gathering to inform capital allocation decisions.

QUALIFICATIONS

• Bachelor’s degree in Business, Finance, Economics, or a related field required; MBA from a top-tier business school is mandatory.
• 3 to 8 years of experience in the CPG industry or in management consulting, private equity, or investment banking with a focus on CPG clients is required.
• Exceptional analytical skills and comfort with financial modeling and Excel.
• Curious, proactive, and eager to learn.
• Ability to work in-office in NYC with the team (we have an in-office policy with Fridays as optional WFH, as business needs allow).
• Available to start immediately.

Compensation: $2,500–$3,500/week, commensurate with experience

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